UX Design Expertise for Small Businesses

Effective user experiences increase performance for any business.

Experience design scaled for small business.

We can equip you with right-sized UX and usability tactics that produce significant improvements in lead conversion, sales, and marketing performance.

Focus on your customers

Design thinking — carefully crafting experiences to serve your prospects and customers — drives some of the world’s largest and most loved brands. Amazon, USAA, and Microsoft invest in design thinking because they directly drive sales and brand loyalty. We bring those same tactics to bear for you, and your customers will reward you for it.

Apply design thinking to realize astounding results. While no two small businesses are exactly alike, we help you understand your customers’ desires and pain points, eliminate confusing customer experiences, and improve conversion rates based on your unique goals.

Finding out which areas of your site are the most popular and seeing the highest bailout is incredibly insightful. Our proven Design Thinking methodology will help you deliver more qualified leads, greater marketing ROI, and a better overall experience.

Woman on a laptop, smiling

Understand customers’ needs

Focus groups and usability sessions don’t have to be hard or expensive. We are a small business as well, and we help you enact customer listening strategies that uncover:

  • Customer insights
  • Key pain points
  • Areas with lagging conversion rates
  • Which tools are right for your publishing and maintenance goals?
  • Customized analytics to understand customer behavior for a better overall experience

A few small businesses we've worked with:

Services Provided

  • Website Design & Development
  • Website Hosting
  • Domain Name System (DNS) Management
  • Business Tools
  • Email Hosting
  • Accessibility 508/WCAG Audits & Compliance
  • Web Content Management
  • Custom WordPress Development
  • Website Maintenance, Training & Support
  • Content Management Solutions & Training
  • Custom Workshops: Design Thinking & Sprints, Usability, Strategy and Design Sprints, User Experience Design, Journey Maps

News & Events

September 17, 2020

Firecat First Friday, October: 10 things your website should do for users

Upcoming
Oct 2

How does your website stack up? We'll explore some great examples of websites that meet users' expectations — and a few websites that don't.

Value of User Interviews
August 7, 2020

Quick Bites: The Value of User Interviews

Uncover data from actual customers, reveal valuable insights, and test your team's assumptions with a simple, inexpensive tactic to bring the voice of the customer into your project.

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Grid of abstract page mockups showing a variety of navigation patterns and layouts
August 5, 2020

Replay: Designing Complex Website Navigation


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How do you help your users go from A to B to H when you’re managing thousands of pages within a digital ecosystem?

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