UX Design Expertise for Small Businesses

Effective user experiences increase performance for any business.

User Experience design (UX) scaled for small business.

We equip you with right-sized UX and usability tactics that produce significant improvements in lead conversion, sales, and marketing performance.

Focus on your customers

Design thinking — carefully crafting experiences to serve your prospects and customers — drives some of the world’s largest and most loved brands. Amazon, USAA, and Microsoft invest in design thinking because they directly drive sales and brand loyalty. We bring those same tactics to bear for you, and your customers will reward you for it.

Apply design thinking to realize astounding results. While no two small businesses are exactly alike, we help you understand your customers’ desires and pain points, eliminate confusing customer experiences, and improve conversion rates based on your unique goals.

Finding out which areas of your site are the most popular and seeing the highest bailout is incredibly insightful. Our proven Design Thinking methodology will help you deliver more qualified leads, greater marketing ROI, and a better overall experience.

Woman on a laptop, smiling

Understand customers’ needs

Focus groups and usability sessions don’t have to be hard or expensive. We are a small business as well, and we help you enact customer listening strategies that uncover:

  • Customer insights
  • Key pain points
  • Areas with lagging conversion rates
  • Which tools are right for your publishing and maintenance goals?
  • Customized analytics to understand customer behavior for a better overall experience

A few small businesses we've worked with:

We help small businesses with:

  • UX, Digital and Marketing Strategy
  • User Research, Voice of the Customer Surveys
  • Website Design, Redesigns & Development
  • Integrate New Business and Marketing Tools
  • Accessibility 508/WCAG Audits & Compliance
  • Content Management Solutions & Training
  • Custom Website Development, Maintenance, Training & Support
  • Strategy Workshops

News & Events

November 19, 2020

Firecat First Friday, December: Designing a Better Citizen Digital Experience

Upcoming
Dec 4

Citizens and residents need digital access to essential services. Learn how experts reimagined the digital experience for a large city.

November 6, 2020

Firecat First Friday, November: Remote Moderated Usability Testing Tools and Tips

Replay
Nov 6

Having real users use your website is the best way to discover opportunities. We'll share examples of remote sessions and tools.

September 17, 2020

Replay: 10 things your website should do for users

How does your website stack up? We'll explore some great examples of websites that meet users' expectations — and a few websites that don't.

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