North Chamber CFO Lunch Features Susan Price, Tom Vaughn

Susan Price of Firecat Studio and Tom Vaughn of USAA will share social media insights at the North Chamber of Commerce’s CFO Forum series on Thursday, June 17, 2010 at the Oak Hills Country Club in San Antonio. Social Media: Can It Drive Financial Results? is sponsored and produced by the San Antonio North Chamber of Commerce Technology Council. Susan will provide a brief walkthrough of Twitter, Facebook and LinkedIn – along with plenty of examples and best practices that businesses of any size can put into practice right away.
Then Tom Vaughn, Director of Social Media for USAA, will share case studies of USAA’s robust social media presence and projects, including the strategic vision behind the efforts and how the association measures the ROI of its social media strategy.
Susan and Tom will answer questions from attendees.
Firecat Studio specializes in helping companies create these plans – with a focus on integrating new tactics into the company’s overall marketing strategy and budget.

Social Media: Can It Drive Financial Results?

• What is social media and is it relevant for my business?
• How did USAA tap into social media to drive millions in ROI?
• How can small and medium-sized businesses leverage social media?

Attendance confers 2 hours of CE credit. See you there!