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Weightlifter being spotted (assisted and protected) by a trusted buddy
January 31, 2022

Build Trust with Quality Content

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People buy from people they know, like, and trust. How do we do that when we’re aren’t out there networking? One answer: Quality Content.

Lego bricks around the words adopt & adapt: dozens of incredible UX resources
November 30, 2021

Adopt & Adapt for UX

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We share dozens of outstanding free resources to build your UX program

October 5, 2021

Focus Your UX Research

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Make sure you user research is answering the right questions and meeting business goals.

Three emojis - red frown, yellow straight line mouth, green smiley - Critique Culture
September 20, 2021

Creating a Critique Culture

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Build a collaborative culture where feedback doesn't sting and is actionable.

Value of User Interviews
August 7, 2020

Quick Bites: The Value of User Interviews

Uncover data from actual customers, reveal valuable insights, and test your team's assumptions with a simple, inexpensive tactic to bring the voice of the customer into your project.

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Tips for Finding Your Audience
June 25, 2020

Tips for Finding Your Audience, Your Customer, Your Match

Firecat CEO Susan Price appeared as the featured guest on the Getting the Best Results podcast, offering a wealth of marketing and user-centered design thinking tips.

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Test and Learn Fist Friday
June 23, 2020

Replay: How to Become a Test and Learn Ninja

We take a look at three case studies from test and learn ninjas like Amazon and USAA and talk about the fundamentals to creating a disciplined test and learn culture.

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Design Thinking Quick Bites - Youtube
June 3, 2020

Quick Bites: Is Design Thinking Useful

A quick look at how Design Thinking can help your organization build products your customers want to use.

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