Value of User Interviews
August 7, 2020

Quick Bites: The Value of User Interviews

Uncover data from actual customers, reveal valuable insights, and test your team's assumptions with a simple, inexpensive tactic to bring the voice of the customer into your project. Continue Reading

Grid of abstract page mockups showing a variety of navigation patterns and layouts
August 5, 2020

Replay: Designing Complex Website Navigation

Presentation: Q&A: Firecat First Friday September 4 Navigation in complex websites and products is ... well, complex. How do you help your users go from A to B to H when you’re putting… Continue Reading

Businessman analyzing business analytics or intelligence dashboard
July 19, 2020

4 Steps to a Data-Driven Marketing Plan

Establishing a data-driven marketing strategy is no easy feat. It takes the right tools and technology to be able to track users across all of your properties. And then once that’s in place, it takes… Continue Reading

Launch an Amazon Store
July 17, 2020

Replay: Launching an Amazon Store Amazon Stores start with a great initial idea. But success depends on steady effort, trial and error, and navigating unexpected hurdles. It's easy to start an Amazon store. It's not so easy to make… Continue Reading

Design Sprints Process
July 16, 2020

Replay: Innovate with Design Sprints

July 3 Firecat First Friday: Design Sprints With a design sprint, you leverage the great ideas and energy of your team to build and test and prototype a new idea in as little as 4… Continue Reading

Tips for Finding Your Audience
June 25, 2020

Tips for Finding Your Audience, Your Customer, Your Match

Are you reaching the prospects, customers or users you want to reach? Here's Firecat CEO Susan Price offering a wealth of marketing and user-centered design thinking tips. Susan appeared as the featured guest on the… Continue Reading

Test and Learn Fist Friday
June 23, 2020

Replay: How to Become a Test and Learn Ninja

Firecat First Friday June 5, 2020 Firecat Studio hosts a popular lunchtime coworking series at Key Coworking. We offer monthly innovation, creativity, UX and marketing lunch-and-learn sessions. All are welcome. What’s better than a kick-ass… Continue Reading

Food on a table
June 4, 2020

Replay: Preparing a Digital Feast – Remote Meetings that Engage

Firecat First Friday May 1, 2020 Our Firecat First Friday session for May 1 was a good one. With the coronavirus response, most of us are experiencing and leading many more remote meetings - and… Continue Reading

Design Thinking Quick Bites - Youtube
June 3, 2020

Quick Bites: Is Design Thinking Useful

We think Design Thinking is incredibly useful. The methodology revolves around developing experiences based on a deep understanding of your users. Continue Reading

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